Counterfeit products - Fake Nike and Amazon, and how they agreed to disagree

Counterfeiting is a pervasive issue that has affected countless industries globally, with the fashion and sports apparel sectors being particularly vulnerable. Nike, one of the world's most recognizable brands, has been battling counterfeit products for decades. The advent of online shopping platforms like Amazon has both compounded and offered new strategies to tackle these challenges.

Amazon's responsibilities and why the Amazon Brand Registry is important to Amazon

Amazon, as one of the largest e-commerce platforms globally, has a significant responsibility to ensure...